HELEN HOWELLS
Global Brand Director, Target Entertainment

Helen began her career with S4C International, the commercial arm of the Welsh broadcaster.

Former commercial director of US based entertainment company, 4 Kids Entertainment, Helen is a seasoned licensing executive with a wealth of international licensing and merchandising experience.

Helen’s brief at Target is to commercially drive the company’s brands across all platforms and media on a global basis by devising 360 degree rights exploitation strategies for properties, across all genres and media.